My Secret Formula to Making 4 Pieces of Content Out of 1 Idea

Today I have a very simple, yet probably my most life-changing, tip that’s changed my content creation and strategy forever. Now that’s the definition of how to work SMARTER and I’m spilling it all in this safe-zone of ours.

So let’s get into it.

Think of ONE reason you have something great. Let’s say you’re a jewellery business/creating content on jewellery. THE IDEA: ‘My jewellery is hypoallergenic’.

CONTENT IDEA 1: Educational carousel done on Canva, sharing 3-10 slides on what hypoallergenic means, why it’s great, why you need it & where to get your jewellery.

CONTENT IDEA 2: Let’s share the SAME text you used on Canva and create a series of Stories saying the same thing in an interactive way on stories. Start with a POLL: ‘what are the most important things to you when buying jewellery?’ Then add 4 reasons including one option being…hypoallergenic.

CONTENT IDEA 3: Show up and record a video of you talking about your jewellery as the Founder or as a content creator: showcase how you style the items with your daily outfit + verbally in a natural way somehwere, mention that it’s… hypoallergenic!

CONTENT IDEA 4: This is your viral-opp! Create a video out of your lifestyle/ BTS/shoot days/team and add text over this that has a strong title as a hook, one long-form text all over or scattered throughout the video with a cool storyline. 

And that is it! You have 4 pieces of content done, all you need is another 4-5 topics and you’re sorted for the whole month?! 👀

Loved this? Let’s chat and create a bespoke content plan during our 1:1 session.

Sending you lots of love,

Skai

And the girls x